Emma Bäck – Art Director & Creative Consultant for clients including Prada Beauty, Louis Vuitton & Chanel (...)

Louis Vuitton x Yayoi Kusama Prada – Beauty In The Making Prada – L'Homme & La Femme Prada – Les Infusion Prada – Luna Rossa NSG – Wendelstrand DbyD

About Me
Emma Bäck – Art Director
Wendelstrand
Documentary & Print
2022


Together with Next Step Group, we created a documentary series to start form the dream of a eco village. Narrated by the architects, the interview driven episodes took us through a journey of transperency, from drawing board to build start.

Cinematic nature footage from the unique location was combined with 3D animation. Essentially blurring the line between dream and development. The visual narrative was then extended through design system across a bespoke website, social films, wayfinding and an on-site showroom. 
Prada – Craftmanship Prada – Les Infusion Prada – Luna Rossa Prada – Olfactories Prada – Candy Wendelstrand DbyD

About Me
Wendelstrand
Documentary & Print
2022


Together with Next Step Group, we created a documentary series to start form the dream of a eco village. Narrated by the architects, the interview driven episodes took us through a journey of transperency, from drawing board to build start.

Cinematic nature footage from the unique location was combined with 3D animation. Essentially blurring the line between dream and development. The visual narrative was then extended through design system across a bespoke website, social films, wayfinding and an on-site showroom.